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SAMSUNG - BUY & GET…. FANTASTIC REWARDS

CLIENT
Samsung
COUNTRY
South Africa
CHALLENGE
Incentivise purchase of Samsung white goods, over competitors, in the key Summer period
SOLUTION
A guaranteed gift with purchase offering different tiers of rewards for the different items purchased.
Rewards varied from flights & hotel stays to Mr D and Sorbet
RESULTS
This is a massively successful scheme that is now in it’s 4th year.
It’s a known promotional ‘scheme’ which maintains the same structure whilst tweaking the reward partners